Customer reviews are becoming game-changers for brands and important for potential customers in the evolving times. For brand growth, reviews are the future of the hospitality industry. If you are into the business of hospitality and have zero idea how to bring traffic to your website then worry not. You can boost traffic by adding an Airbnb review widget on website to build social trust among potential customers. Read this whole blog to know about Airbnb reviews, their importance to brands, and how you can embed Airbnb review widget for website.
What Are Airbnb & Its Reviews?
One of the world’s renowned popular lodging hospitality online marketplaces- Airbnb enables people to rent out the property for customers who are looking for short-term accommodations. Airbnb helps brands to boost conversion rates, gain customer loyalty, and builds social trust among customers. Airbnb provides a chance for both guests and hosts to leave reviews for each other which helps other customers to know about them.
You can display the reviews on your website after collecting them through your Airbnb listing. To make decisions based on reviews, you can influence the decision of your website visitors. On Airbnb, there are various kinds of reviews available like group reviews, cancellation reviews, private reviews among guests & hosts, and star ratings for different services & categories.
Tools To Add Airbnb Reviews On The Website
To establish your credibility in front of your customers, showcasing Airbnb reviews on the website is a smart way. Here are tools that will make the embedding process simpler for you and enables other features also that add more value to your strategy. Displaying reviews is as important as collecting the reviews. With the help of these tools, you can display reviews easily on the website.
One of the most popular social media aggregator tools, Tagembed enables you to collect social media feeds from different social media platforms. To improve the performance of your website, Tagembed gives a dedicated Airbnb review widget that gathers all the reviews from your Airbnb listing and showcases them on your website. To match your website’s style, Tagembed allows personalizing the widgets as per your needs.
To showcase Airbnb reviews on the website, Repuso provides with you an easy solution. By following a few simple steps within a few minutes your website will be displaying Airbnb reviews from your listing. To showcase Airbnb reviews, it presents a wide range of widgets like floating badges, list reviews, flash, sliders, etc. The slider widget takes less space and can be added anywhere on the website making it one of the easiest ways to publish Airbnb reviews.
One of the most trusted social media aggregator tools, Elfsight enables you to customize, curate, collect, and display social media feeds on your website. To display your Airbnb reviews on your website, you can use the Elfsight tool. To attract the attention of customers, you can choose from different layouts and widgets to showcase your reviews.
Steps To Embed Airbnb Reviews On Website
Without any hassle embed Airbnb reviews on your website instantly with Tagembed in these below-mentioned simple steps.
Step 1- Login into your Tagembed account if you are an existing user or create your free account.
Step 2- After login, you will be redirected to the Tagembed dashboard. Your first widget is already created here. To start aggregating Airbnb reviews, press the Edit button.
Step 3- Press the button Add Feed> Review Widget. To aggregate reviews, choose Airbnb as the source of the network here.
Step 4- A pop-up with two options appears- Airbnb Roms & Airbnb Experience. Enter Details after choosing your preferred option and then click on the Create Feed button.
Step 5- You’ll find the “Embed Widget” button at the bottom-left of the widget editor. To choose your website CMS, click on it.
Step 6- A screen “Choose Your Platform” will appear through which you can select your website CMS option like Shopify, WordPress, Wix, HTML, Squarespace, etc. accordingly.
For example, we are selecting HTML here, the process is similar for all.
Step 7- As per your need, adjust the Height and Width of your Airbnb Review Widget. To generate the embed code click the “Get Code” button.
Step 8- Into the backend of your HTML website, Copy & Paste the embed code.
You have successfully embedded Airbnb reviews on the website, once you paste the embed code into your website and then activate the code.
Why Is It Necessary To Add An Airbnb Review Widget On Website?
If you’re wondering about the importance of displaying an Airbnb review widget on the website, read below some of its advantages:
1. Makes Brand Credible and Trustworthy
When it comes to trusting a business, the credibility and trustworthiness of a brand are the two factors that come to the customer’s mind. To use your Airbnb property, reviews on Airbnb create a bigger impact on customers’ decisions. For your visitors, by showcasing the reviews on your website you can build trustworthiness among them.
2. Generates Review Cycle
After posting a review of the customers on your website, it motivates other customers as well to share their experience by posting a review. In order to feature their review on the website it automatically generates a review cycle that works in the beneficiary of your website.
3. Drives Sales
By displaying your Airbnb reviews you can drive sales a lot quicker. By increasing trust in your Airbnb property among your customers you can influence the undecided customers into your paying customers by influencing their decision.
4. Improves Design
The Airbnb review widget’s full customization options will enable you to improve the design of your website. You can select among layouts, different types, fonts, colors, themes, and more. With this, you can make the reviews complement your website’s design.
For any business, reviews are very essential as they help businesses to know their online reputation and also build the reliability of the business. With the help of this brief guide, you can leverage the capability of customer reviews from Airbnb to make your business grow and get conversion rates.