TikTok, the platform with 1.67 billion active users has taken over the world. From politicians, musicians and businesses almost everybody is on this app. If you are still waiting to join, buckle up and get on board. You might be hearing different conflicting advice on how to be successful on this platform. For instance, one might tell you to use trending sounds others might tell you to create your own.
Well, you do not need to worry. In this blog we will discuss the tips and tricks needed to be successful on this platform. We will also discuss how TikTok’s algorithm works. So, let’s get started;
How TikTok’s Algorithm Works
- From a user perspective, the TikTok algorithm works in such a way that it shows you the content based on what you interact with.
- From a creator perspective, an algorithm suggesting your videos to others depends upon several factors including user interactions, such as likes, comments, shares on your videos and followers on your account. Other factors include the hashtags, sound used and captions.
TikTok for Beginners: Tips and Tricks
- Familiarize Yourself with TikTok’s Interface and Features
When you first download the app, do not rush to make content instantly, first get familiar with TikTok’s interface and learn about its features. Search and see the profiles of successful creators to see how they are using its feature to create viral content. You can also make a burner account first to get used to the app then make an official account with clear objectives.
- Choose the Content Types That Best Suit Your Style
What may work well for others may not work for you at all, furthermore you cannot keep on chasing others and make every type of content there is. To have a unique profile, decide on the content which you want to make, maybe dancing videos are not your thing, you are good at making short explainers and tricks, stick to that.
- Participate in Popular TikTok Challenges
TikTok challenges are a great way to garner attention towards your profile, some of these challenges may be out of your comfort zone and the content you normally make which would make it even more fun and natural, be yourself. TikTok challenges result in increase in engagement. You can boost your video by buying followers and likes from quality sources.
- Optimize Your Profile and Bio
Your videos might be popular but to leave a lasting impression or build a brand, you need to optimize your profile. Add a profile picture which is unique and reflect the content you are making, same goes for profile name such as if you offer guitar lessons then a username like @samwithguitar might be suitable as it tells people what you majorly do. Addition of bio is important and should further tell people what your content and brand is all about. You can use this to promote business.
- Utilize Music and Sounds
You might be tired of seeing everybody use the “Bet I made you Look” song by Meghan Trainer. You might not even like her music that much but when you see that it is a common song in viral videos, you put your ego aside and put that song on your video. Utilizing viral sounds and music in your videos is favored by algorithms.
- Keep it Short and Sweet
Users of TikTok have a short attention span; they are not going to wait for you to deliver a sermon. The whole point of TikTok is to deliver clear, concise and engaging content which delivers your message in a clever way. Even if the subject of the video is long, break it into parts.
- Utilize TikTok’s Editing Tools
TikTok’s editing tools can make your videos standout from others. Before releasing content practice on these editing tools on your burner account and reap the benefits on the main platforms. Some tips on editing would be to use transitions, change recording speed and add loops to your videos.
- Utilize Filters and Effects to Elevate Your Content
Today’s world of beauty is engulfed in filters and effects to enhance the viewer experience. Many creators use filters and effects to create characters of different ages. Use of filters and effects increases engagement.
- Establish a Consistent Posting Schedule
To grow on any platform, you need to create and post content consistently. Having a posting schedule will help you in being consistent at the platform. This consistency will help you grow on the platform. Post at least 2 to 4 TikTok a day as a beginner. Boost your content by buying followers and likes from quality sources.
- Be Authentic and Genuine
For growth on TikTok, you need to be transparent with your audience. Your content should be authentic and genuine. Among a sea of content, people will only stick with you if they find your content authentic and genuine rather than bland and fake.
- Use Hashtags Wisely
Hashtags are a great way to gain traction on your videos but you need to make sure that the hashtags you are using are relevant to the subject and viral. Using the right hashtags, your video will be favored by the algorithm and resulting in higher engagement. People often use hashtags to look for videos on a certain subject.
- Utilize TikTok Analytics to Learn About Your Viewers
TikTok analytics is a great tool to learn about the type of content your audience most engages with. Create content similar to the one that gets you more engagement. If people like your Biden impression do more of it but this does not mean you should limit yourself to a singular type of content. Be experimental and use analysis tools to see its success.
- TikTok Safety and Privacy Measures
As a beginner on TikTok, you need to take safety and privacy seriously. Learn about the company’s data sharing policies. Define your boundaries and it will help you in keeping your privacy. As a beginner, block restricted content and let people see your likes so they get an idea of who you are but like anything controversial or morally corrupt.
- Have Fun and Be Positive
The whole point of making TikTok is to have fun, if it becomes a chore and stressful then what’s the point of having another workload on your shoulders. Remember to be positive on the platform, do not send hate towards anybody or anything. Having a fun and positive profile will help you grow on the platform.
Q: How do you 100% go viral on TikTok?
A: To go viral on TikTok make sure your content is relevant, engaging, use relevant hashtags and viral sounds and music, give just enough information to create curiosity and interact with people to go viral.
Q: How do I make my first TikTok successful?
A: To make your first TikTok successful, make sure you announce your joining the platform on other social media, use viral sound or music, use right hashtags, interact with the audience, participating in challenges is a good way to get a lot of attention. To get an initial boost you can buy views and likes from quality sources, such as TikTokStorm.
Q: What is the secret to success on TikTok?
A: The secret to success on TikTok is consistent posting, relevant and engaging content, an optimized profile bio and name, participating in viral challenges, finding your niche audience and catering to their interest but being genuine and authentic all the time will give you long run success.
Q: How many Tik Tok should I post a day?
A: As a beginner, post at least 1-4 times per day.
To sum up, TikTok is a great platform with more than one billion active users. From a creator perspective its algorithm will favor your video depending on user interaction, right hashtag and viral sounds and music. To be successful on TikTok, make high quality relevant and engaging content, post consistently, use right hashtags, viral sounds and music, participate in challenges, find your audience niche carter to their interests. Make sure your content is genuine and authentic; this will help you stand out among others. So, good luck and thanks for reading!